Personal Information

Starting her career in Betsson Group’s customer support in 2011, Catie has since worked her way through various roles and developed a deep understanding of the industry.

With the repeal of PASPA in 2018, she shifted her focus from Europe to the up-and-coming North American market. At first, she got licensed in the US as a Marketing Consultant for Hard Rock in New Jersey.

Since 2022, she has been heading up as their Director of Community Marketing. Her role includes developing strategies that resonate with the North American audience, particularly by emphasizing responsible gambling and reporting on trends.

Her contribution as a panel speaker and moderator at gambling conferences includes debates with influential figures like New York Senator Joseph Addabbo Jr., Bill Pascrell III, Richard Schuetz, Martin Lycka, George Rover and many more, which underscores her position as a thought leader in the field.

Catie is also a content creator on LinkedIn. She produces videos for the industry and hosts engaging digital discussions about industry news and events.

Born in Indonesia but raised in Sweden, Catie is currently residing in Spain with her husband and two daughters.