Barbara Walas

Barbara Walas is an Account Executive at Text.com, where she works closely with iGaming businesses to implement AI-powered customer support solutions that scale with speed and compliance. With a background in clinical psychology and a passion for user experience, she bridges tech and human behavior to help operators streamline operations and deliver standout player support. Barbara regularly advises fast-growing platforms on how to balance automation with personalized service—making her a go-to resource for AI adoption in high-pressure, high-volume environments.